2 posts tagged with "ROAS"

The Marketing dashboard's Channel Breakdown used to collapse everything that wasn't Google Paid or Meta into a single Other row. Now it breaks out two more channels — Organic and Direct — so you can see where your unpaid leads are actually coming from.

The Marketing Dashboard is here. It follows every Meta ad dollar all the way through to paying clients and the revenue they generate — not just clicks and pixel events — so you can finally see the real return on your ad spend.